Posted on February 29, 2008 by Zachary J Gray
SDSU fans and alumni have a reason to celebrate: their new look, developed by graphic designer Tony Horning has everything going for it: a fresh color scheme, near-perfect illustration, and a great attitude. This is an example of the right way to redesign a school mascot and team colors. There’s no love lost for those [...]
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Posted on February 11, 2008 by Zachary J Gray
Informative article from TheDay.com about the rebranding of downtown New London, CT as “The District”. The results are expressive, carefully considered, and stimulating rebranding to boost a resurgence in an historic neighborhood with a mixed past.
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Posted on February 11, 2008 by Zachary J Gray
Fans of the sports teams using native imagery in their mascots and names want continuity and a preservation of their teams’ identities. Native tribes want fair and honorable representation of their heritage in the sporting world. Unfortunately, the two interests have been at odds for some time now. Their have been dozens of petitions, protests, [...]
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Posted on February 9, 2008 by Zachary J Gray
Very deliberately under-designed, Google’s current logo was developed to be deceptively simple, eschewing the commercialized sizzle of other search giants, yet unforgettable and highly adaptable. Could this be the most perfect “ugly” logo ever designed?
Blogoscoped article. Dennis Hwang’s Google variations.
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